The ‘emergency services’*
Have decided:
Death is too severe a word
To be effectively employed
In corporate post modernism:
Its blunt trauma
Requires greater nuance
If effective management
And strategic intent
Are to be actioned.
21st century comms & media
Have decreed a need
For greater hubris
And some careful inflection of its expectations
So well-wishers can partake
In its exemplary effect:
No need for a battering ram.
No - layers of meaning
Can be codified
Within elongated phrases
That shoot the message
With a double pronged arrow
Straight to the heart
But delayed by filigree around the pointy end.
Glorious deception
Multifarious nuance
Can be inserted:
A sweet death, in fact
That almost privatizes the fatality
As a life style choice
Euphemistically speaking:
They
The individuals concerned
“sustained injuries incompatible with living”
Corporate music sweet and clear:
Someone else to blame!
*http://www.huffingtonpost.co.uk/entry/australian-dreamworld_uk_580ef9c2e4b0f479c0d7942f?oay61etttm1butyb9
Gar Jones - October 2016